News Items


- 2012 will mark the XXX Olympiad as the Summer Olympics visit London for the 3rd time in the history of the Modern Games.
- Mizuno chronicles "The Journey" for USA Volleyball's elite leading up to the 2012 Summer Olympic Games
- The path to the 2012 Summer Olympic Games in London began many years prior for the world's top Olympic hopefuls when they first experienced the intense competitive drive and tight-knit camaraderie that comes with playing organized, competitive team volleyball.
- This year's journey to the Olympic Games in London represents the pinnacle of a life-long dream and the result of hours upon hours of hard work and personal sacrifice for every one of USA Volleyball's elite male and female athletes.
- Mizuno will celebrate it's long term and high profile partnership with the USA Men's and Women's National Indoor Volleyball Team through a unique integrated marketing campaign called "The Journey".
- Mizuno is asking young volleyball players to submit video diaries, photographs and essays, showcasing their own personal journeys and elaborating on how competitive volleyball has affected their lives and made them better, stronger individuals because the journey is just beginning for thousands of aspiring young volleyball players across the country.
- Video submissions to The Journey will be evaluated by a panel of judges and winners will be selected on a monthly basis to win prizes including Mizuno Volleyball footwear, apparel and accessories
- The grand prize of The Journey is a volleyball clinic given to the grand prize winner's team in their hometown, conducted by a USA Volleyball team member.
- Mizuno Volleyball's The Journey Facebook experience offers candid video diaries from USAV's top stars while challenging young volleyball players to share their own "journey" for the chance to win prizes.
- Mizuno USA has launched an interactive Facebook platform to showcase the 2012 USA Men's and Women's National Volleyball Team experiences as they prepare and ultimately travel to London for the 2012 Summer Olympic Games.
- Mizuno will provide a unique portal for volleyball enthusiasts to follow the "Journey" through first-person video diaries from elite USAV men's team members Ryan Millar and Brian Thornton, and USAV women's team members Alisha Glass and Jordan Larson as they embark upon the most important challenge of their athletic career.
- Every athlete embarks on some sort of Journey to follow their passion for and dedication to sport. We want to hitch a ride and have them take us down that road. We give them the tools to succeed, it's how they use them and to what degree it improves their performance to reach the highest limits in sport and exceed those limits that is the Real Story. So let's tell it.
- Athletes tend to live out their passion for life through sport. An expression of the willingness to sacrifice for improvement, for self satisfaction, for the desire to win, the resilience to overcome defeat, to be immersed in sport and prove their worth…to themselves, to the team, to their coach…to their fans, their friends their family. An infinite desire to succeed, to keep going, to reach the next level…to follow their dreams, their desires, their goals. Make all of the hard work, hours of training, gallons of sweat, pain, agony, fears…worth the ride.
- Mizuno's support of national teams extends far beyond Olympic competition all the way to the junior ranks.
- Mizuno is a global leader in volleyball equipment, footwear, and apparel
- Mizuno remains dedicated to developing technologies like DryLite™ technology in apparel, and award winning Mizuno Wave ® technology in footwear, which enhances performance and helps players of all ages perform at their very best.
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Program Features:
- Featured on and supported through the Mizuno North America Facebook Page
- Fans of the Facebook page will have access to special video features from the USAV Athletes
- Consumer promotion encourages fans to share their own Journey to win Mizuno Volleyball Gear
- Finalist compete for a Grand Prize featuring a Meet/Greet and Clinic with members of the USAV Team
- In-Store and Digital Advertising elements promoting The Journey and Mizuno products
- Mizuno Wave Lightning RX Product Video
- On site activation at Mizuno sponsored volleyball events
Take The Journey
About The Journey
Mizuno USA, a leader in volleyball equipment, footwear, and apparel, has launched an interactive Facebook platform to showcase the 2012 USA Men’s and Women’s National Volleyball Team experiences as they prepare and ultimately travel to London for the 2012 Summer Olympic Games. Through first-person video diaries from elite USAV men’s team members Ryan Millar and Brian Thornton, and USAV women’s team members Alisha Glass and Jordan Larson, Mizuno will provide a unique portal for volleyball enthusiasts to follow the “Journey” of USAV and these athletes, as they embark upon the most important challenge of their athletic career.
For the world’s top Olympic hopefuls, the path to the 2012 Summer Olympic Games in London began many years prior, when they first experienced the intense competitive drive and tight-knit camaraderie that comes with playing organized, competitive team volleyball. For every one of USA Volleyball’s elite male and female athletes, this year’s journey to the Olympic Games in London represents the pinnacle of a life-long dream and the result of hours upon hours of hard work and personal sacrifice.
But for thousands of aspiring young volleyball players across the country, the journey is just beginning. It’s for this reason that Mizuno is asking young volleyball players to submit video diaries, photographs and essays, showcasing their own personal journeys and elaborating on how competitive volleyball has affected their lives and made them better, stronger individuals. Video submissions will be evaluated by a panel of judges, and winners will be selected on a monthly basis to win prizes including Mizuno Volleyball footwear, apparel and accessories, as well as the grand prize of a volleyball clinic given to the grand prize winner’s team in their hometown, conducted by a USA Volleyball team member.
Mizuno’s support of national teams extends far beyond Olympic competition all the way to the junior ranks. Mizuno remains dedicated to developing technologies like DryLite™ technology in apparel, and award winning Mizuno Wave® technology in footwear, which enhances performance and helps players of all ages perform at their very best.
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About Mizuno USA
Mizuno USA, Inc. is a wholly owned subsidiary of Mizuno Corporation, one of the largest specialty sporting goods manufacturers in the world. Mizuno USA, Inc. manufactures and distributes golf, baseball, softball, running, track & field, and volleyball equipment, apparel, and footwear for North America. Mizuno USA, Inc. is based in Norcross, Georgia.
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Mizuno USA, Inc.
770-453-7853
eric.hills@mizunousa.com

































